Fitness Tracker Fitbit Raises $12M To Market New Wi-Fi Enabled Smart Scale, Aria

Fitness technology startup and TechCrunch 50 finalist Fitbit has raised $12 Million in Series C funding from existing investors Foundry Group, True Ventures, SoftTech VC and Felicis Ventures. The company offers a device called the Fitbit Tracker and a companion web-based fitness data aggregation technology that tracks weight, nutrition, exercise, sleeping schedules and other health related data for users (you can read more about how Fitbit works here.)

Source: http://feedproxy.google.com/~r/Techcrunch/~3/2x3IrkyINwc/

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